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Business 
Analysis

Unlock clarity, align stakeholders, and translate complex needs into actionable strategies.

EastPoint’s Business Analysis experts bridge the gap between business and technology.

Let's bridge the gap between People and Technology

Business Analysis: The Strategic Bridge Between People and Technology

Technology alone can’t solve business problems; it’s how intelligently it’s leveraged that creates lasting value.

That’s where EastPoint Business Analysis comes in. Sitting at the core of our Assured Delivery model, our Business Analysts ensure every project begins with clarity, alignment, and measurable objectives.

Our analysts act as the bridge between business stakeholders and technical teams to translate goals into business and functional requirements. They keep delivery focused on business outcomes, not just technical outputs.
Our Analysts work with you to:

• Define clear business needs - translating them into business, functional and non-functional requirements.

• Facilitate communication - between the business, management, delivery and technical teams.

• Ensure alignment - between strategic goals and technical delivery.

• Unlock business value - by incorporating process management and user adoption as part of the solution beyond just technical change.

Combining Analytical Thinking with Human Insight 
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EastPoint Business Analysis Services Ireland

Intelligence as the bridge that brings together people and technology
Business analysis has evolved to become a comprehensive practice of enabling enterprise change by defining needs and recommending solutions that deliver value to stakeholders

76% of organisations report that business analysis is having a growing strategic impact -The Global State of Business Analysis Report | IIBA

Our Business Analysis Services

Strategic 
Analysis

We help organisations clarify their strategic goals and translate them into actionable project objectives. We ensure every initiative aligns with measurable business value and long-term vision.

Requirements
Elicitation

Through our industry-aligned techniques, tools and processes, we capture clear, validated requirements that form the foundation for successful solution design and delivery.

Business Process Mapping

Our analysts visualise and document your current and future-state processes to identify inefficiencies, reduce complexity, and highlight opportunities for automation and improvement.

Backlog
Refinement

We prioritise, structure, and maintain a clear backlog that keeps delivery teams focused on the highest-value features.

Functional
Design

Our analysts translate business requirements into functional specifications that guide development, inform testing, reduce ambiguity, and ensure solutions meet both user and organisational needs.

Wireframing

By creating early visual models of proposed solutions, we help stakeholders validate concepts, refine user journeys, and confirm requirements before development begins.

Verification Support

Our analysts orchestrate user acceptance testing by planning, training, and supporting your business users to ensure successful solution adoption.

Training Documentation / SOPs

Our analysts create clear, practical training materials and standard operating procedures that empower users to adopt new systems with confidence and consistency.

User Adoption

From project initiation to beyond “go-live,” we focus on long-term value by supporting feedback, communication and change management, ensuring new solutions are fully embraced to deliver real return on investment.

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  • Align on the why
  • Consistent Collaboration
  • Clarity over Complexity
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How a Business Analyst can benefit your Organisation

Driver of Program Mission and Vision

A Business Analyst ensures every project stays true to its original purpose by continually advocating for day-to-day decisions to deliver on the mission, the vision and the objectives. They help stakeholders maintain focus on desired outcomes, ensuring that technical delivery consistently supports strategic intent.

Reduce Spend

A Business Analyst may seem like an added upfront cost, but their structured approach can reduce project spend by up to 25% according to the International Institute of Business Analysts. Our Analysts prevent costly rework, scope drift, and change requests, and by defining clear requirements from the start, we ensure every investment delivers maximum value.

Prevent Delays

Business analysts engage stakeholders early and often to align expectations and foster collaboration and momentum. They manage scope meticulously to prevent drift and ensure deliverables stay focused and achievable. By anticipating risks and dependencies upfront, they proactively address issues before they impact timelines.

Improve Stakeholder Collaboration

Business Analysts act as translators between business leaders, users, and technical teams. Through structured workshops and clear communication, they encourage alignment, reduce misunderstandings, and create a shared sense of ownership across all stakeholders.

Driver of Successful Outcomes

A Business Analyst keeps projects aligned with strategic objectives, ensuring that solutions deliver measurable business value rather than just technical outputs. By maintaining clear communication between stakeholders and delivery teams, they help projects stay on track, on time, and focused on outcomes that matter.

Assured Delivery

Our Assured Delivery model is our commitment to dependable outcomes. Guiding projects from concept to completion with structure, transparency, and accountability. It brings together Business Analysis, project governance, and technical expertise to minimise risk, maintain alignment, and ensure every engagement delivers measurable business value.

Our Engagement Models

Business Analysis within Assured Delivery

Our Business Analysis service stands as a core pillar of our Assured Delivery Service Model. Assured Delivery is a flexible framework that ensures every initiative is executed with precision, foresight, and a steady hand. It’s adapted to each customer to help them reach their goals on time, within budget, and within scope.
How Assured Delivery Works:
Sitting on your side of the table: We work with your team to strengthen your internal business & IT capacity by anticipating and avoiding common pitfalls.

Strategic Alignment: Our analysts work hand-in-hand with delivery teams to align project goals, stakeholder expectations, and technical solutions—reducing risk and accelerating value.

End-to-End Confidence: By embedding Business Analysis within Assured Delivery, we create a structured, transparent approach that supports successful outcomes from project initiation through to completion.

Business Analysis Ireland
Bridge the Gap with Business Analysis

Business Analysis as a Service

Business-Analysis-as-a-Service is a flexible service designed by EastPoint to deliver expert business analysis exactly when you need it for a specific challenge you're facing.
How we do it:
Rapid, Focused Support: Whether you're exploring a new idea, refining a process, or preparing for change, our analysts provide targeted expertise tailored to your goals. It’s ideal for short engagements or early-stage initiatives.

Scalable Partnership: As your needs evolve, BA-as-a-Service scales seamlessly—offering continued clarity, momentum, and a trusted partner ready to grow alongside you.

Built on Integrity: Every engagement is grounded in our core values of honesty and integrity, ensuring transparency, accountability, and trust from day one.

Our Testimonials

zurich life testimonial

Zurich Life Testimonial

“We called EastPoint in to assist us with a complex project which had been under way for some time. The project had lost some momentum and we were looking for…
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hpra imb

Irish Medicines Board Testimonial

After working with Mike O’Brien for a number of years on successful projects, we recently chose EastPoint Solutions to engage in a number of key business projects. EastPoint fully understand…
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